In Spring of 2017, I combined my passions to launch VXXXV Apparel – a clothing line named after my son’s birthday and designed for the busy and unpredictable lives of entrepreneurs. Back then, I had no business experience or fashion expertise. I didn’t know the first thing about running a fashion company. So, in those early days, I made a lot of mistakes, but I refused to quit on my dream.
My hard work and persistence paid off. Six months after launching, I hosted my first VXXXV Apparel fashion show, and it’s been all uphill from there. From celebrity co-signs (like Rick Ross, Brett Gray, and Jaron Ennis) and recognition by Google to new products and experiential fashion shows, I’m proud of what VXXXV Apparel has become. But more importantly, I’m grateful to be a full-time entrepreneur and set my own schedule, so I never have to choose between running my business and raising my son.
It’s that freedom that inspired me to start Dream Hustle Demand in early 2020. I wanted to help other creative entrepreneurs push the boundaries and defy limitations to build and scale their businesses. So, I turned all the lessons, tools, and strategies I learned with VXXXV Apparel into a resource for my fellow hustlers and go-getters who want to use business to live life on their own terms.
I’m always going to be the person who supports anybody who is bold enough to dream, ambitious enough to hustle, and brave enough to demand everything they want from life. But like everything else that I do, I’m going to do it my way.